Gäste Forum » But I think any other freshman in the country right now

Editors note: This story was originally posted on Oct. 7, 2016 and updated on Oct. 10 with news of the Sacramento Kings ad deal.Its been almost five months since the NBA announced it would allow its 30 teams to sell small advertising patches on jerseys beginning in the 2017-18 season.So why have only two teams -- the Philadelphia 76ers?and Sacramento Kings -- made a deal?We know its not a lack of interest. Plenty of companies are salivating to get their logos on the jerseys of NBA players.So what is going on?The answer is complex.The biggest factor is market value. Teams top marketing executives are under pressure to create value for something that doesnt have an established market -- at least not in the U.S. Their nightmare scenario would include rushing to make a deal before other teams sign more lucrative ones. In other words, no team wants to be sold short.So what happens? Teams are waiting and hoping the early deals develop a lucrative market. Theyre tentative even though its understood the revenues will vary wildly.The 76ers three-year deal with StubHub was announced at $15 million. Future values will be dependent on market size, marquee-player value and team success. The Golden State Warriors are looking for as much as $65 million for the 2?-by-2?-inch patch on its jersey for three years, while sources say the Cleveland Cavaliers are looking for something closer to $50 million. The Brooklyn Nets are looking for half that ($25 million), were told.NBA teams typically tend to share a great deal of information with one another, but because they are very much competing for the same companies here, teams have shared less about these deals, sources say.The next issue is complexity. Some product categories cant be touched in these ads: alcohol and gambling outfits, media content providers, and competitors of sports equipment company Spalding or watchmaker Tissot.Individual teams also have other business partners that need to be satisfied: the players and local TV networks.Players get 50 percent share of the deal, so they dont have to worry about the cut. But sources say some teams dont want to create a situation in which a top player has an endorsement with a competitor of the company on their patch or one in which players make deals with a competitor after the teams patch is sold -- devaluing the whole proposition.At least one team, were told, has spoken to player representatives and is seeking to offer the top players in a package that includes their endorsement with the patch deal. Another wants to make sure the patch isnt just a way to avoid advertising on local TV and is asking the uniform ad company to also buy ads on other media.Nike will be making NBA team uniforms next season. NBA teams were told that if they wanted Nike to affix the sponsor patches on the uniforms, they had to sign their deals by January. But teams were also informed that if they do it later, theyd have to attach the patches themselves. Because jerseys sold outside the local market wont have the patches, there isnt any production pressure on Nike to know way ahead of time.Almost a half-year of silence -- with the season rapidly approaching -- has led some to believe the NBA and its teams miscalculated the opportunity. Thats not the case. Its just uncharted territory, and once deals start to get announced, expect others to follow quickly. Jerome Baker Youth Jersey . Here are his mid-season NBA awards. 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So as the Huskies raised their latest championship banner high to the rafters of Gampel Pavilion on Thursday, Auriemma and likely the entire state of Connecticut were curious about this latest edition of UConn basketball.After losing perhaps the greatest -- if not the most decorated -- big three that womens college basketball has ever seen in Breanna Stewart, Moriah Jefferson and Morgan Tuck, UConn paid homage to championship No. 11 with perhaps more questions than it has banners entering a showdown with No. 2 Baylor.Im really struggling with what the expectations should be for this team, Auriemma wondered aloud. It has kind of been a real headache-inducing kind of thing for me because I cant figure out what should the expectations be. Should the expectations be, This is Connecticut basketball. Of course you should be in the Final Four and play in the national championship game. And right after I think that, I think, You got to be out of your mind, why would you expect that from this particular group? And then right after I say, Why are you disrespecting these guys?[Then I think] are you going to be like everybody else and expect these guys to not miss a beat? So every day for me has been up and down, up and down, up and down.Auriemma sounds as if hes got as many voices in his head as the tortured Gollum. But college basketballs Lord of the Rings might have his latest freshman gem in Crystal Dangerfield.The 5-foot-5 Dangerfield might have been the smallest player on the court, but no one played bigger as the freshman scored 9 of her 19 points in the second half to lead UConn to a 72-61 victory over Baylor.The third-ranked Huskies (2-0) extended their winning streak to 77 by breaking open a 54-54 tie with 7:27 remaining with a 16-2 run. The surge didnt just finish the Lady Bears (2-1), but it seemed to silence -- for now -- some of the questions about whether this Huskies team can carry on their elite tradition.And Dangerfield did her best to calm some of Auriemmas doubts. The espnW HoopGurlz third-rated recruit in the country buried 8 of 14 shots, including 3 of 5 from behind the arc. She shot her jumper with confidence and spoke afterward the way she shot the ball.She reminded reporters that she has played in big games for USA Basketball, won Tennessee state championships in high school and plenty of other big games in a prolific high school career that included a scoring record of 2,186 points at Blackman High School.A game like that didnt faze me, Dangerfield said after beating Baylor. Big stage. Big game. I love games like this.When UConn struggled in the first half and headed into the loocker room at intermission looking vulnerable with a 32-29 lead, Dangerfield was one of the bright spots for the Huskies with 10 points.ddddddddddddBaylor, which returned four starters from a 36-2 squad the season before, began to flex its muscle in the paint with a 9-2 run to open the third quarter as Kalani Brown and Beatrice Mompremier set an aggressive tone early out of the break. Baylor, which was led by senior guard Alexis Jones game-high 23 points, led 38-34 and the Gampel Gang grew quiet wondering if the Huskies were in trouble.But Kia Nurse scored on a layup and Dangerfield drilled a jumper to tie the score at 38. A couple of minutes later, Dangerfield assisted Katie Lou Samuelson on a 3-pointer and Gabby Williams on a layup. Then she knocked down a 3 of her own and assisted on two more UConn baskets to give the Huskies a five-point lead heading into the fourth quarter.Baylor was within four midway through the fourth, but Dangerfield responded with two steals as UConn picked up its defense. Dangerfield added a layup and then pretty much sealed the game with a jumper with 1:10 remaining to push the Huskies up 10.With Baylor touting what some believe is the best recruiting class in the country with three top-40 recruits, including espnW HoopGurlz No. 1 recruit Lauren Cox and No. 8 prospect Natalie Chou, Dangerfield was the best freshman on the floor Thursday.I dont want to say shes as good as any point guard that we have ever had, Auriemma said. That is saying too much too soon. But I think any other freshman in the country right now -- she is as good a guard as there is in the country coming in.Jefferson remains the measuring stick.The last time we saw Moriah, she was the best guard in the country, he said. Crystal coming in, out of high school, was a little further ahead than Moriah coming out of high school. ... Will she be further ahead three years from now? I just hope she catches up.On the night UConn unfurled its latest banner -- so new it still has creases in it -- Auriemma unwrapped what could be his next great talent. Perhaps Dangerfield is the recruiting prize that comes from the first class to ever win four straight national championships, led by a legendary trio that went 1-2-3 in the WNBA draft.Who knows if Dangerfield will reach the same heights as so many other stars in this storied program.One thing seems certain: The freshman doesnt lack any confidence in her game. What did she show Auriemma on Thursday?I wont disappear in big games, Dangerfield said. I just want to attack and be in those situations. I am not going to shy away from it. I feel like I have the experience to do it, so Ill be there.I know there are a lot of people that dont believe in us this year. We want to send a message every night we step on the floor. ' ' '